About Us

We are a leading loyalty agency with expertise in the retail space.

Arkade has marketing communications expertise that covers strategy, acquisition, frequency, conversion, advocacy, and rewards as well as high-end technical proficiency with ecommerce sites, mobile apps and bespoke software.

Relationship

We work closely with brands to improve all of their consumer touchpoints through the creative application of technology.

Growth

Our ‘customer first’ mindset has allowed Arkade to evolve into a leading loyalty communication agency working with some of the best known and trusted brands in Australia.

Process

A culture of analysis and ongoing evaluation allows us to deliver proven results and uncover opportunities within your customer experience.

Our Approach

Acquisition

Acquiring new customers for our clients and new data via digital channels.

Frequency

Increase the frequency of valued customer transactions and interactions.

Convenience

A customer's time is their most valuable asset.

They choose the brands that not only resonate with them emotionally and rationally, but the brands who respect their time and do everything to understand the way they like to shop and accommodate this without compromise.

We need to put the customer’s convenience above the business wherever possible.

Conversion

Increase the % of interacting customers who complete a valued action.

Rewards

Any time a customer receives something extra than expected from the brand that goes beyond what is expected.

Advocacy

Build loyalty and brand advocacy within existing customers to improve customer lifetime value and drive further acquisition.

Relevance

Inspire profitable behaviour through relevant communication and experiences.

This relies on the wealth of customer and behavioural data we have at our disposal being made available to sophisticated communication and CRM platforms, that are in turn driven by a strong editorial and marketing strategy.

Clients

Services

  • Loyalty

  • Comms & Content

  • eCommerce

  • Apps

  • Custom Platforms

  • Integration

Platforms we know and love:

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